Fast delivery will have no additional cost and will still be free for members of the Rappi Prime plan for purchases over R $ 30. Unlike kitchens throughout the country, dark stores are like convenience stores that include food, cleaning products and other important items for the home.
“The stores will have a complete mix of the best premium products from Rappi’s partner retailers so that all users can get their favorite items in minutes,” says Rappi’s global director of Supermarkets, Pharmacies and Drinks Ana Bogus.
According to the executive, the warehouses operate with more efficient systems for the preparation and quick withdrawal of orders and are positioned in places of greater demand for these products. “With a technology developed in-house, it is possible to assemble the order in less than two minutes inside the dark store while the delivery partner is already on the way to pickup,” commented Bogus.
Rappi bets that the practicality and efficiency of delivery can meet urgent needs with ease, such as “cheese for the pasta in the oven” or a dessert that will arrive before the end of the meal.
The 26 stores in major centers are just the first part of the project. Rappi intends to expand the performance of the warehouses to a total of 60 units by the end of the first semester and to reach 100 locations by the end of 2021.
Of this service and of the “Turbo” deliveries, the estimate is that the orders reach the consumer in up to ten minutes. Rappi wants to put the concept of “quick commerce” into practice in the country, a new style of consumption in the supermarket, beverage and pharmacy sector. For them, establishing “dark stores” is a way to make their users’ lives easier and improve the service level for superapp customers.
For now, turbo deliveries and convenience stores will operate in the main cities with Rappi: São Paulo, Campinas, Curitiba, Recife and Fortaleza and in some regions of Mexico.
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